Just like most websites out there, Facebook is apparently looking for a way to make a buck to keep its investors happy. And many Facebook users are looking for ways to make sure everyone sees their super important and exciting posts. Now there is a way to satisfy both parties.
Facebook is rolling out a new feature that will allow users to promote to their friends for the right price, similar to how advertisers promote their businesses. This feature can be used to promote big events that you don’t want your friends to miss. Facebook has not released pricing on this new feature at the moment but it’s rumored to be around $7 for the promotion.
Normally your posts are shown in others feeds based on things such as how interesting or relevant it is to other users. But if you pay to promote a post it will get bumped up higher in your friends news feeds so they will be more likely to notice it. Facebook has been testing this feature in 20 countries so far and is bringing it to the U.S.