Facebook is beginning to eat into Google’s dominance of web traffic, edgeing ahead of the search giant as the most visited website in the US, according to data released by Hitwise.
Facebook has been rapidly accelerating its market share among internet users. The social networking site also took the top ranking on Christmas Eve, Christmas Day and New Year’s Day. Facebook still has some catching up to do in order to overtake Google on a consistent basis.
Google has unveiled Google Buzz, which uses its search technology to sift through social media information with real-time updates of tweets, status updates and media streams. The programme is closely linked with Gmail, Google’s e-mail service that has about 176m monthly users.